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Brand Manager


Dublin 6Dublin



Date added




Job Description:

Gowan Motors are now recruiting a Brand Manager for KIA. This is an excellent opportunity for a high calibre sales professional individual to join and complement our existing team in a busy multi-franchise dealership, retailing Peugeot, Honda, Opel and Kia.

Reporting to the Sales Director, you will have responsibility and the appropriate authority for the management of the KIA brand.

Main Responsibilities:

Performance against all sales KPI's.
Maintaining the Gowan Motors standards at all times.
Maintain direct liaison with the brand’s representatives and all other contacts.
Work with our Marketing team to formulate marketing plans for new registration periods
Monitor and evaluate customer needs.
Maximise sales and profitability through satisfaction and retention of customers.
Sell vehicles using effective sales process guidelines in place
Delivering a first class sales experience to the Customer in line with current Covid restrictions.
Carry out accurate appraisals on all part exchange vehicles.
Ensure full compliance with KIA Brand Guidelines
Maximise the potential of the CRM Systems to ensure relationships area maintained for potential repeat business.
Ensure all customer information, sales activities, vehicle documentation and other relevant information is kept and maintained accurately and comprehensively.
Core KPI's:

Total units v target new and used
Margin per unit new and used
Finance and Insurance penetration
Used car stock turn
Customer Satisfaction results for sales department
Skills & Experience Required:

Experience in Motor Industry
Consumer and Market focus
Business and Commercial Know-How
Brand Alignment


Permanent / Full-time

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