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Marketing Manager

Location

BallymountDublin

Company

Fastway Couriers

Date added

22/09/2020

Website

http://fastway.ie

Job Description:

Role& Responsibilities

    Drive the full Marketing Strategy for the company's products and services.
    Create and execute communication campaigns including social media, advertising, exhibitions, and promotional events
    Ability to create compelling content whether it be in copy or visual format
    Internal and external communications with all Fastway stakeholders.
    Website development and management
    CRM management and development
    Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
    Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
    Monitor progress of campaigns using various metrics and submit reports of performance Collaborate with managers in preparing budgets and monitoring expenses
    Acting as brand custodian to develop and innovate visual identity, packaging and other materials.
    Work cross functionally across teams, especially with senior leaders in the commercial team to create effective communications strategies that articulate Fastway’s product’s core benefits properly and consistently.
    Management of the Overall Marketing Budget.



Requirements

    Proven experience as a marketing manager or similar role
    BSc/BA in communications or marketing
    Good understanding of market research techniques, data analysis and statistical methods
    Thorough knowledge of strategic planning principles and marketing best practices
    Have a clear commercial instinct and ability to drive the marketing function
    Proficient in MS Office and marketing software
    Familiarity with social media and web analytics (e. Analytics, WebTrends)
    Excellent communication and people skills
    Strong organisational and time‐management abilities
    Creativity and commercial awareness
    Strong attention to detail with a reputation for delivering accurate and timely information
    Ability to work with the sales team to ensure sales and marketing strategies are aligned.


Skills:

Marketing, Marketing Strategy, Marketing And Sales

Term

Permanent / Full-time

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