Drive the full Marketing Strategy for the company's products and services.
Create and execute communication campaigns including social media, advertising, exhibitions, and promotional events
Ability to create compelling content whether it be in copy or visual format
Internal and external communications with all Fastway stakeholders.
Website development and management
CRM management and development
Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
Monitor progress of campaigns using various metrics and submit reports of performance Collaborate with managers in preparing budgets and monitoring expenses
Acting as brand custodian to develop and innovate visual identity, packaging and other materials.
Work cross functionally across teams, especially with senior leaders in the commercial team to create effective communications strategies that articulate Fastway’s product’s core benefits properly and consistently.
Management of the Overall Marketing Budget.
Proven experience as a marketing manager or similar role
BSc/BA in communications or marketing
Good understanding of market research techniques, data analysis and statistical methods
Thorough knowledge of strategic planning principles and marketing best practices
Have a clear commercial instinct and ability to drive the marketing function
Proficient in MS Office and marketing software
Familiarity with social media and web analytics (e. Analytics, WebTrends)
Excellent communication and people skills
Strong organisational and time‐management abilities
Creativity and commercial awareness
Strong attention to detail with a reputation for delivering accurate and timely information
Ability to work with the sales team to ensure sales and marketing strategies are aligned.
Marketing, Marketing Strategy, Marketing And Sales
Permanent / Full-time